Timothy built Australia’s first ad-server in 2000. It competed against Google and Amazon and achieved significant market share in Australia, New Zealand and throughout parts of the EU. The platform morphed into a two sided marketplace which prompted Timothy to build Symphony which is now called AdSlot and still alive and strong over two decades later!

He then lead the programmatic media space in Australia winning a number of prizes for thought leadership and contributions to academic research in digital media. He then joined the retail space where he supports about a hundred engineers building core assets such as the marketing platforms, customer data platform and loyalty platforms.

Timothy is a long term mentor with the Lucy mentoring programme run by UTS and also the Sydney Mentoring Society. He also gest lectures in the third year marketing programmes at Sydney Uni and is one of the industry leads that helps design the marketing capstone courses at Sydney university.

During his personal time he dedicates his time to his young adult children, gardening, golfing and his new passion of archery.